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08 26th, 2009| 
*PHOTO CREDIT: Nasty Gal Vintage
I want these.
So bad.
Aug
26
Aug
26
*PHOTO CREDIT: Pixie Market
I want one of these sooooo bad. Every year, for the past 6 years, I’ve told myself that I would get this for myself . . . for my birthday (which happens to be tomorrow folks) and what do I end up doing instead?
ANYTHING ELSE. 
Aug
26
Where have I been?! Okay, that’s not important . . . the real question is . . . “Have you seen what Refinery29 has done to their site?!”
Well, I am totally embracing the change! 
It’s not a big change, but it’s enough to be noticed!
*PHOTO CREDIT: Refinery29
Quickpost this image to Myspace, Digg, Facebook, and others!
Jul
29
*PHOTO CREDIT: Victoire Boutique
To all the girls who live under the northern lights,
To all the ladies who can only see the boreal forest from their porch,
To all the gals who bathe in Lake Louise…
We are so happy to bring you www.victoireboutique.com
VICTOIRE TAKES THEIR ROCK‘N’ROLL TEA PARTY VIRTUAL WITH THE LAUNCH OF
WWW.VICTOIREBOUTIQUE.COM.
OTTAWA – Since its inception in 2006, Victoire has cultivated a loyal
clientele composed of both local and visiting women from coast to coast.
After 3 years of having women from across the country coming in to their
brick and mortar store expressing their love for the well- edited and
presented Canadian designs, Victoire has launched a web store,
www.victoireboutique.com. Chock full of the charming and easy pieces they
are known for, we are sure this site will become a fan favourite and open
Victoire up to a whole new audience who will no longer have to wait for a
trip to the capital to get a dose of Victoire’s lovely offerings. Come get
acquainted with what women in Ottawa (and now from coast to coast!) have
been raving about at www.victoireboutique.com. Victoire offers a well-edited
mix of ideas and trends in their boutique, mixing edgy wares with more
classic pieces, creating a rock’n’roll tea party experience. With their
selections, the duo aim to offer shoppers feminine, girly, and unique items
with an edge, unexpected and playful details and pieces with longevity.
Their impeccable buying is why Victoire was named one of the top 10
boutiques in Canada to buy a dress by CanWest Media. And now with the launch
of their webstore, this selection is available to all. They carefully select
each piece from various small and independent designers, some local, many
Canadian and a select few international lines, so that everything contained
in the boutique looks and feels like it’s an absolute treasure!
“In the relatively short time we’ve been open, we’ve had so many positive
reactions from our female customers, telling us how Victoire has found a
cherished place in their closets. In that same time, we’ve had many tourists
from all over Canada lament the fact that they couldn’t get what Victoire
was offering in their hometown. We’re excited to now be able to offer the
same distinctive eye for design to all independent fashion lovers no matter
where they are located, as well as offering a way for our local customers to
buy without having to trek out in a blizzard!” says Katie Frappier
The effortless and spot-on vibe of their brick and mortar store has been
seamlessly transposed to their online shop with pictures that convey the
feel of the clothing as well as its fit. Their sales approach, which has
often been compared to shopping with a best friend whose only goal is for
you to look amazing, is also felt online through their blog,
notrevictoire.blogspot.com, started in early 2008. Katie and Régine love the
relationship boutiques can foster with their clientele, and first with their
blog and now the webstore they strive to translate this online, challenging
the notion that Internet shopping is necessarily removed from the intimate
boutique experience. Among Victoire’s stylish finds are recycled and
re-crafted pieces by Preloved (Toronto), Nokomis’s (Edmonton) dresses for
every occasion, and the much loved designs by Dace (Vancouver). A Victoire
customer’s love of clothing can run the gamut of on-trend pieces from
Valerie Dumaine (Montreal), to conceptual pieces from Complex Geometries
(Montreal) or buzzed about indie-luxury from Foley & Corinna (NYC). The
selections made by this duo makes it immediately obvious that they
themselves are fashion addicts, much like their customers.
VICTOIRE IS PLEASED AS PUNCH TO PRESENT TO YOU THEIR ONLINE SHOP, SO MAKE
SURE TO STOP BY WWW.VICTOIREBOUTIQUE.COM!
I’m interesting in doing an interview with the mastermind behind Victoire Boutique , so make sure you come back to check it out!
Jul
29
*PHOTO CREDIT: Dream Cartel Fashion PR / Erika Hendrix
Dream Cartel Fashion PR division is announcing the release of Erika Hendrix’s AW 2009/10 collection, aptly titled “A Fashion Tale,” that is set to be released on August 5, 2009. For those fashion lovers that cannot wait, pre-orders will be available for purchase beginning July 13, 2009 on her website, www.erikahendrix.com.
A Fashion Tale – AW 2009/10 Collection by independent designer Erika Hendrix
Season two’s runner-up of Germany’s Next Top Model, Anni Wendler, models the AW collection this time around. The new collection illustrates Erika Hendrix’s signature style of integrating both feminine and tomboyish looks into her designs, and presents a wide array of skirts and dresses, baggy hooded sweaters, as well as her line of accessories and brooches.
Sizes run from XS-L, and prices range from 35€-140€. International shipping is available through Erika Hendrix’s website, and direct orders may be purchased at her boutique in Mannheim, Germany.
About Erika Hendrix:
Born in Giessen, Germany in 1984, Erika has always had an interest in design. During an internship in interior design, Erika began designing and sewing shirts in 2002 as an outlet for her creative energies. In 2005, she created her own independent fashion label called Erika Hendrix, and shops & boutiques all around Germany began carrying her line of shirts. Since then, the label has expanded in accessories, jewelry, dresses, skirts, and shorts.
Jul
23
MAC Pitching Its Fashion Tent Downtown
DURING the five years that MAC was the cosmetics sponsor of fashion shows in Bryant Park in New York, the makeup company made headlines with press conferences attended by supermodels and lithe young dancers who wore body paint in the place of clothing. But MAC, while spending millions, had to share a rather circuslike stage with other sponsors who were competing for attention, sometimes including makers of doughnuts, cameras, toilets and Big Macs.
Now the company has decided to end its support of that event — Mercedes-Benz Fashion Week, as it’s called — and will instead present its own shows at Milk Studios in the meatpacking district. Depending on your perspective, it could be viewed as a complement to Fashion Week, or a new competitor. Proenza Schouler, Erin Fetherston and Alexander Wang are among the dozen designers who have already signed on.
The event, with the working title of MAC at Milk, will overlap with the established Fashion Week, beginning Sept. 10.
As John Demsey, the Estée Lauder group president who oversees MAC, described it, the idea was to create a space for emerging and international designers at a time when they need more corporate support. The designers will not be charged for the use of the studios, whereas the Bryant Park shows typically cost around $25,000 for the smallest space.
“Not everybody wants to be in a giant tent environment,” Mr. Demsey said. “And not everybody should be.”
While Mercedes-Benz Fashion Week usually includes about 60 shows held in Bryant Park, hundreds of other designers present their collections at other locations, causing endless frustration among retailers and editors trying to see them all. Mazdack Rassi, the founder of Milk Studios, said that there is room for about 25 to 30 presentations in his building.
And because of the relationships of MAC and the studio with top designers, they were able to draw some names at the vanguard of fashion who do not normally consider showing in the same space as anyone else. Band of Outsiders, Preen and ThreeAsFour will also show there.
“It’s not just an alternative show space we are creating, but truly a movement,” Mr. Rassi said.
Mr. Demsey said that the MAC at Milk shows are being coordinated with the Council of Fashion Designers of America and will be included in the official calendar of Fashion Week.
Meanwhile, Maybelline, a division of L’Oréal, will replace MAC as the cosmetics sponsor of Mercedes-Benz Fashion Week. Zach Eichman, a vice president of IMG Fashion, which produces those shows, said the company welcomed the new event and would coordinate its bus service between shows where possible.
“We can’t do every show in the tents,” he said. “We hope they will be successful.”
Gilt Is Golden
Almost every weekday at noon, Eastern Standard Time, 100,000 to 200,000 people log on to Gilt.com, one of a handful of Web sites that offer discounted designer merchandise in an online version of a sample sale, only without the throwing of elbows.
Dresses from Alexander McQueen and men’s suits from Thom Browne are offered at about half their retail price. They go fast. The fastest transaction, said Susan Lyne, the chief executive of Gilt, took all of nine seconds from the time a customer visited the site to checking out with a dress. So it would be fair to call the company, less than two years old and with sales of $100 million, a surprising success during the recession.
Still, not everyone is buying. Of its 1.2 million members, more than half are in their 20s, and of that group, about 250,000 visit the site twice a week or more and never make a purchase, Ms. Lyne said. The reason is pretty obvious. Even on sale, the merchandise is expensive — a Fendi bag offered this week was $1,348. Why hesitate?
So next month, Gilt is introducing a second site, called Gilt Fuse. It’s kind of like the Co-Op floor at Barneys New York, where the trendier, less expensive collections reside. Clothes from Diesel, C&C, Generra and Laundry will be offered for $75 to $150. Ms. Lyne said the company is expecting a big year: Its sales are projected to reach $400 million, or about half the size of Barneys.
“You are getting access to brands you might not ever see in your city,” Ms. Lyne said. “And it’s at a price point that is almost irresistible.”
SOURCE: NY TIMES
Jul
23
*PHOTO CREDIT: Benett/Getty
Mary-Kate and Ashley Olsen, who are two of the newest members of the CFDA, debuted their ‘Elizabeth and James’ line, above, in London last year.
Mary-Kate Olsen’s bohemian, bag-lady look may get slammed by fashion police. But it has just been praised by the country’s top designers.
The 23-year-old mini-mogul, along with twin sister Ashley, joins New York-based designers Alexander Wang and Jason Wu as some of the newest members of the Council of Fashion Designers of America.
The Olsens were among 31 designers inducted into the couture cathedral this year. “We are proud to welcome these 31 new members into the CFDA family and we are excited to add such a variety of creative talent to our ranks,” CFDA executive director Steven Kolb said in the Tuesday announcement.
The twins are honored for their clothing lines, Elizabeth and James (named for the twins’ sister and brother), and The Row, a high-end fashion line inspired by London’s Savile Row. The nod is a sign of respect among the industry, which normally frowns upon celebrities making a second career as designers.
The ladies may have CFDA president Diane Von Furstenberg to thank directly for the honor.
Furstenberg dressed the attention-grabbing pair for The Metropolitan Museum of Art Costume Institute Gala last year.
SOURCE: NY DAILY NEWS
Jul
23
A girl can dream, can’t she?!
Jul
14
A great article that I found on Lou Lou Magazine online - click here to read it!
